-
How to Talk About The Life of Chuck Without Spoilers?
I work in marketing. Glad I wasn’t on the marketing team for The Life of Chuck. I mean how do you market a film arguably best viewed knowing nothing going in? A week or so ago, Mark Hamill, who stars in the movie, was on the Late Show with Stephen Colbert. They chatted up his role in the film, but then Hamill did the thing that must have frustrated the marketing team. He encouraged movie goers not to watch the trailer. Don’t read reviews. Just go in cold and experience the movie. That’s what my wife and I did on opening night. All I really knew about the movie was…