Last week, I mentioned to a friend that my new book, Lucky and Unlucky in Love, is coming out on 30 September (preorder here) and he said the thing so many folks say to me when they learn I’m a writer: I want to write a book. After years of ingesting tips and tricks, reading countless books and blog posts, listening to hours of podcasts, and writing more than a few books, I have a pretty good understanding of what it takes to write. I boiled it down for him into two distinct ideas: start small and keep the critical voice out of your head as best you can. The…